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REV'IT!

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“Focus shifted from order intake and stock information to improving service”

REV’IT! improves contacts with customers through Sana Commerce

REV'IT! is a global company which is specialized in the design and development of motorcycle clothing and accessories. Since 1995 they sell their assortment to more than 30 countries from two oces (REV’IT! Sport International in Oss and REV’IT! Sport USA in Brooklyn, New York).

Sales of REV’IT! motor clothing recently switched to the online portal Sana Commerce. This software module offers a direct link with Microsoft Dynamics NAV so business partners can centrally maintain their ordering procedure, all clients and products, and immediately see online what the status of orders and stock is. Due to the savings in time this innovative platform offers, they have more time to offer service and information to their customers.

Bas Stijntjes, ICT Manager at REV’IT!, explains how REV’IT! came to their decision for Sana Commerce. “A good integration between the Commerce portal and ERP software was an important prerequisite for the success of our project. Sana Commerce offers a direct link with Navision, so after an internal evaluation and several orienting meetings, we decided to go ahead with Sana.” The software solution Sana Commerce has been deployed for REV’IT!-dealer portals in Europe and America.

Standing out

Beforehand REV’IT! formulated specific goals that this new method of working had to accomplish, as Stijntjes explains: “These goals were mostly aimed at offering efficiency to the order-intake process and our contacts with the outside world. Our dealers, agents and account managers constantly need to have a clear overview of their orders, order status and the availability of stock. Being able to directly respond to this – and if necessary directly place orders - is important for them to stand out from the competition.”

Online overview

The portal Sana Commerce is based on Navision offering dealers and agents a clear online overview of all products. Ordering is simply a matter of choosing the right product, color, size and amount. The rest of the administration has been automated. Besides this, several special tailor-made parts were designed for REV’IT!, such as a download page for marketing materials and a sales page with sales tools and price lists. Visitors can also see special features about the products.

REV'IT uses Sana Commerce for their e-Commerce platform based on Dynamics NAV

REV'IT! uses Sana Commerce for their
e-Commerce platform based on Dynamics NAV
 

Extensively informed

“We can inform the dealer through our online portal about specific product information, characteristics of the material, REV’IT! news and links to independent reviews”, Stijntjes clarifies. “This way the consumer in the local motor sports shop can be informed more extensively and more clearly.” He closes: “We see an improvement in our contacts with customers; as the focus has gone from order intake and stock information to improving service.”

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Last update: January 2012